Research – Frank Hawkins Kenan Institute of Private Enterprise

Up Next

ki-logo-white
Market-Based Solutions to Vital Economic Issues

SEARCH

ki-logo-white
Market-Based Solutions to Vital Economic Issues

Research

Katrijn Gielens, Professor of Marketing and Sarah Graham Kenan Scholar, UNC Kenan-Flagler Business School

Profile

The Future of Private Label Markets: A Global Convergence Approach

United We Stand: The Antecedents and Consequences of Buying Groups

  • Article

Proliferating Private-Label Portfolios: How Introducing Economy And Premium Private Labels Influences Brand Choice

  • Article

Retail Entry and Exit

  • Book Chapter

Determinants of Store Brand Share

  • Article

Suppliers Caught in Supermarket Price Wars: Victims or Victors?

  • Article

The New Regulator in Town: The Effect of Walmart’s Sustainability Mandate on Supplier Performance

  • Article

The Competitive Price Effects of Lidl’s Entry in the US Grocery Market

Gains and Losses of Exclusivity in Grocery Retailing

  • Article

Branding in the Era of Digital (Dis)intermediation