This study investigates how the organizational reporting structure of the university technology licensing office (TLO) and the educational background and experience of the TLO director affect the technology transfer process.
The 11th Annual ARCS Research Conference will be hosted by the Center for Sustainable Enterprise at the UNC Kenan-Flagler Business School and Kenan Institute of Private Enterprise.
Black Communities: A Conference for Collaboration will take place Sept. 9–11, 2019 at the Carolina Theatre in Durham, N.C. The Black Communities Conference, a.k.a. #BlackCom2019, is a vibrant and uniquely important gathering featuring panel discussions, local tours, film screenings, workshops, keynotes and more.
The Anchor Institutions Create Economic Resilience (AICER) initiative seeks to stimulate distressed economies through anchor institution-community partnerships.
Traditional financial institutions and fintech companies continue to debate the future of financial services and the role such innovations as blockchain and cryptocurrency will play in that future.
On Sept. 9-11, 2019, the Kenan Institute and the University of North Carolina at Chapel Hill’s Institute for African-American Research will co-host the second Black Communities Conference, an international gathering of scholars and community leaders from across the African diaspora. The conference's core mission is to connect academics from a variety of disciplines with black communities, with the goal of enhancing the life of those communities.
Entrepreneurship is encoded in the DNA of Rebecca White, director of the Entrepreneurship Center at The University of Tampa where she is James W. Walter Distinguished Chair of Entrepreneurship. She is currently a Keohane Distinguished Visiting Professor at UNC-Chapel Hill and Duke University.
Firms continue to strive for greater representation on corporate boards. One California law, attempting to mandate such greater representation, has encountered a recent setback. Two experts discuss obstacles to more diverse corporate leadership and offer approaches for surmounting them.
Dive into the value of private-public partnerships in growing enterprises, careers and communities to learn more about Wolfspeed's efforts to cultivate a sustainable workforce pipeline.
Artificial intelligence was a major topic of conversation at the Frontiers of Business Conference on October 10. See how speakers and panelists think the technology will change the future of business.
In his Frontiers of Business keynote examining the use of artificial intelligence, MIT economist David Autor sees a future where AI extends the expertise of workers rather than replacing them.
The purpose of this paper is to provide insightful advice that can improve the practice of using consumers’ pre-launch awareness and preference (AP) changes to predict the sales of new movies.
This research takes a new perspective on the longstanding mystery of personality in negotiation, which has been met with decades of null and inconsistent findings. Grounded in interactionist theories of personality, the investigation had two complementary phases.
Despite the rising power of developing economies, few corporations from emerging markets have succeeded in establishing brands in the West. The problem isn't just that they're late to enter the global market; the perception is that they offer poor-quality products, not next-generation ones. Conventional wisdom holds that they'll have to spend huge sums to overcome these obstacles. But some emerging giants, such as the Indian bank ICICI and the maker of the Mexican beer Tecate, are figuring out ways to build global brands on a shoestring.
The proliferation of smartphones has spawned a new industry – mobile apps. Managers increasingly recognize the potential for mobile commerce apps to “engage” customers and thereby grow sales. To measure this potential, this paper examines what drives customer usage of apps and whether app usage drives purchases in the online and offline channels.
During retailer-initiated price wars (PWs), hundreds of brands are involved simultaneously, affecting brands’ and retailers’ positioning and ultimately making the performance outcome for individual brands difficult to predict. Likewise, the impact on brand performance after the PW, when prices are restored, is unclear.
Academics and practitioners alike recognize that user-generated content (UGC), such as blog posts, help not only predict but also boost performance (e.g., sales). However, the role of competition in the UGC domain is not well understood.
Internet-based business-to-business platforms involve a buyer side transacting with a seller side, both of which are customers of an intermediary platform firm. Dyadic viewpoints implicit in conventional theories of customer orientation thus must be modified to apply to a triadic relationship system (seller-platform-buyer) in platform settings.
This paper examines the impact of NPD make/buy choices on product quality using data from the automobile industry. While the business press laments that NPD outsourcing compromises product quality, there is no systematic evidence to support or refute this assertion.
The Kenan Institute of Private Enterprise has started a new Management Research Centers Papers series within the Management Research Network of the Social Science Research Network (SSRN)