UNC-Chapel Hill Professor Kurt Gray discusses how research can help us understand – and navigate – our rapidly changing professional and social lives.
In business markets, marketing and sales functions often conflict over customer acquisition. Marketers are seen to complain that sales representatives disregard the leads they generate, while sales representatives question the revenue potential of these leads. How should firms resolve such conflicts? We investigate these questions using relatively novel sequential principal-agent models with risk averse agents where asymmetry of information exists regarding leads’ revenue potentials.
The rapid growth in the adoption of mobile payments has already begun to reshape bank payment practices. Utilizing a unique data set from a leading bank in Asia that records credit card transactions of its customers before and after the launch of Alipay mobile payment, the largest mobile payment platform in the world, this study aims to understand the impact of mobile payment adoption on bank customer credit card activities and the change of this impact after the mobile payment expansion.
Policies that require, or recommend, disclosure of corporate tax information are becoming more common throughout the world, as are examples of tax-related information increasingly influencing public policy and perceptions. In addition, companies are increasing the voluntary provision of tax-related information. We describe those trends and place them within a taxonomy of public and private tax disclosure.
The year ahead is full of economic uncertainty, but institute Chief Economist Gerald Cohen knows that some topics will be in the thoughts of many business leaders and policymakers. Find out five trends he has in mind.
American Growth Project models project that all 150 of the top Extended Metropolitan Areas will see slower growth in 2024 than they did last year and that 56 of them will contract. See what else the data tell us.
This paper studies a long-term power purchase agreement (PPA) between a firm and a new renewable energy generator.
Our 2024 Frontiers of Business Conference will convene corporate executives, top researchers and policy leaders to share objective, evidence-based solutions for building more business resiliency to help companies survive and succeed in a risk-filled world. Learn more today.
The Kenan Institute's projected 2024 GDP growth rates for 150 microeconomies across the United States anticipate a slowdown, with almost all our 150 Extended Metropolitan Areas experiencing a deceleration.
Kenan Institute Distinguished Fellow Tara Watson discussed "An Economist’s Guide to Immigration Reform" before an audience of UNC Kenan-Flagler Business School faculty and students on April 11.
Take a look back at highlights from the second annual Conference on Market-Based Solutions for Reducing Wealth Inequality, which brought academics together with the public and private sectors to hear about new research and venture into the community.
The American Growth Project The United States is home not to one, but more than 100 distinct economies. Our cities, towns, suburbs and rural communities hold the key to understanding...
Technology acquisitions are increasingly prevalent, but their failure rate is notoriously high. Although extant research suggests that collaboration may improve acquisition success, relatively little is known about how firms cultivate collaboration during postmerger integration (PMI) of technology acquisitions. Using inductive multiple-case methods, we address this gap.
This article examines the role of Generative Artificial Intelligence (GenAI) in the context of marketing education, highlighting its substantial impact on the field. The study is based on an analysis of how GenAI, particularly through the use of Large Language Models (LLMs), functions. We detail the operational mechanisms of LLMs, their training methods, performance across various metrics, and the techniques for engaging with them via prompt engineering.
Prior literature suggests many benefits stemming from founders’ strong identification with their firms. We suggest, however, that there is also a potential dark side. We argue that founders can become overidentified with their organizations, making them more likely to engage in irresponsible behavior that protects the firm but harms others, as moral and societal norms are viewed as obstacles to fulfilling an organization’s goals.
We use construal level theory to investigate how the way employees construe where work occurs—defined as work context construal—influences perceptions of harm and the ethical framing of risk-mitigating behaviors. We hypothesize that high-level (abstract) work context construals (vs. low-level, concrete ones) reduce perceptions of potential harm which, in turn, leads to framing risk-mitigating behaviors as less of an ethical obligation.
We reassess whether and to what degree the hiring, development, and promotion decisions of S&P 500® companies have led to misrepresentation of and bias against their minority executives. Instead of the US population benchmark that has conventionally been used to measure misrepresentation, and from such misrepresentation attribute the presence and magnitude of racial bias and discrimination, we measure misrepresentation in US executives using the benchmark of the racial/ethnic densities (RAEDs) of their college cohort peers.
The Frontiers of Business: Building Business Resilience conference capped our 2024 Grand Challenge with stimulating discussions on what business resilience looks like in a world of rapid change. Here are three lessons we heard.
The rapid adoption of remote work led to a sharply reduced presence of office workers in urban centers, weakening cities' traditional role as a center for production. Despite the adverse effect of remote work on cities, we highlight that cities' role as a center for consumption remains strong and may have risen with increased time flexibility from workers.
A fundamental issue faced by operations management researcher relates to striking the right balance between rigor and relevance in their work. Another important aspect of operations management research relates to influencing and positively impacting businesses and society at large. We constantly struggle to achieve these objectives.